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Prada Reopens New York SoHo Store After Renovation

The New York Prada Store in SoHo has reopened following a fire in January. The fire badly damaged the store which was designed by Rem Koolhaas and was previously occupied by the SoHo Guggenheim Museum. The store has opened with a exhibit displaying a wide range of Prada Skirts called “Waist Down: Skirts by Miuccia Prada.” The building also housed the Lure Fishbar, Interview Magazine, Bobbi Brown Cosmetics, Guggenheim Museum offices and several other business.